You’ve got your marketing, your branding, your advertising. You’ve got inside sales, robo-sales, outside sellers beating the pavement and knocking on doors. You’ve got word of mouth, social media, blogs, sponsorships. You make cold calls, warm calls, buy ad words, pay for SEO, email newsletters, follow up referrals, ask for referrals, appear as an expert. […]
Among the most common complaint of people in business is that it feels like there’s never enough time. There are battles between good intentions and procrastination (or prioritization if you think you’re not procrastinating). We know we need to be accountable but few people have a structure for Accountability, only consequences. For good […]
There are many traits that lead to success in sales, one can argue their rankings as variable, industry relevant, male or female, for new or experienced sellers and there are as many ways to add, slice and prioritize as there are traits to have–or not have. To the extent a salesperson, business owner or […]
I had a recent client find his Eureka idea, “I had no idea how much of sales is about psychology.” I’m happy to quote the father of my former franchise David Sandler who said that selling is a Broadway play performed by a psychiatrist. Sales professionals have long known, by training or by instinct […]
There are no shortages of sales tips, training, videos, books, mentors and magicians in the world of selling. When I decided to add my snowball to the iceberg it was after having been sold by, sold with and taught a myriad of selling techniques. Whether it’s represented by a pyramid, a submarine, circles, charts, graphs […]
